Privacy Policy

Last updated: August 27, 2026

This policy describes how PayPerMerchant ("we," "us") collects, uses, and shares information when you visit paypermerchant.io or apply.paypermerchant.io (together, the "Site").

1. Who this policy covers

This policy covers visitors to this Site, typically funders, ISOs, and broker shops evaluating our lead service. Merchant applicants who submit a funding request reach us through separate advertising properties; their information is governed by the privacy policy displayed on the site where they applied.

2. What we collect

• Information you give us: name, work email, mobile number, company name, and your answers to qualification questions when you book a call.
• Booking details: the time you select and your timezone.
• Usage data: pages viewed, funnel steps completed, approximate location, device and browser type, and referral parameters (including advertising click identifiers) collected through cookies and similar technologies.

3. How we use it

• To schedule and hold the call you booked, and to deliver the service you request.
• To verify that the contact details you entered are reachable (we check email deliverability and phone line type with verification providers at submission).
• To send you service messages about your booking and your leads. If you check the SMS box, to text you about your leads and booking; reply STOP to opt out.
• To measure and improve the Site and our advertising.

4. Cookies and analytics

We use cookies, localStorage, and analytics tools to understand how the Site is used, remember your progress through the booking flow, and measure advertising performance. You can control cookies in your browser settings; parts of the booking flow may not function without them.

5. How we share information

• Service providers that operate parts of the Site for us: hosting, scheduling, contact verification, analytics, and advertising measurement.
• Legal reasons: when required by law, or to protect our rights, safety, or property.
• Business transfers: in connection with a merger, acquisition, or sale of assets.

We do not sell the personal information of Site visitors.

6. Do Not Sell or Share My Personal Information

We do not sell or share the personal information of visitors to this Site as those terms are defined by the California Consumer Privacy Act. If you are a California resident and want to exercise your privacy rights, access, deletion, or correction, contact us using the details below and we will respond as the law requires.

7. Your choices

• SMS: reply STOP to any text to opt out; HELP for help.
• Email: use the unsubscribe link in any non-transactional email.
• Cookies: manage them in your browser settings.

8. Data retention and security

We keep booking and contact records for as long as needed to provide the service and meet legal obligations, then delete or de-identify them. We use reasonable technical and organizational safeguards; no method of transmission or storage is 100% secure.

9. Children

The Site is a business-to-business service and is not directed to anyone under 18. We do not knowingly collect information from children.

10. Changes and contact

We may update this policy; the date above reflects the latest revision. Material changes will be posted on this page. Questions or privacy requests: contact us through the booking page.